One topic. Total focus.
Google and AI assistants reward sources that cover a topic completely. A small site can own a topic that a big site covers in one page.
The Microsite Strategy Playbook is the step-by-step system to find the keywords, plan the pages, write content that ranks, build the site with AI coding agents and earn the links. No coding. No paid SEO tools.

A microsite is a small, focused website that does one job for one audience. That focus is exactly what search engines and AI assistants reward.
Google and AI assistants reward sources that cover a topic completely. A small site can own a topic that a big site covers in one page.
With Claude for the thinking and AI coding agents for the build, a 20-page microsite goes from idea to live in days.
Rent it to a local business, sell its leads, sell the site, or use it to feed free trials into your SaaS.
Every module feeds the next. The keyword map feeds the plan. The plan feeds the pages. The pages feed the build. Nothing is left to guesswork.
Module 6 walks you from an empty folder to a fast, live, SEO-ready website with ten build prompts. They work the same in Claude Code and Codex.
Example session. Your exact output will differ.
Every module ends with finished work: a keyword map, page briefs, written pages, a live site, a link plan, a growth routine.
Five business models, Google's spam rules, and how to pick a domain that helps.
One Claude Project per site with a master brief, rules and your brand voice.
A zero-cost system: autocomplete miner, SERP X-ray, clustering and scoring.
Topical maps, URL plans, internal links, safe city pages and a brief for every page.
The 5-Layer Page method for pages Google ranks, AI quotes and customers trust.
Ten build prompts from an empty folder to a fast, live, SEO-ready site.
8 post types, a 12-week calendar, and posts that push readers to your money pages.
The Link Ladder: safe, relevant links for local and SaaS sites, plus outreach that works.
Get indexed fast, track every lead, and run the Rank, Read, Expand growth loop.
Rank and rent, lead pricing, six SaaS plays and a system to run a portfolio.
Here are 3 of the 66. Replace the highlighted variables and paste into Claude.
Get all 66 prompts, in order, with instructions for when to use each one.
Search engines and AI assistants read a page the way a smart person does. They look for the answer, the full topic, the proof and the next step. Every page you write with this method gives them all four, in a structure they read in seconds.
Plus a humanizer pass and a 50-point scorecard, so nothing robotic goes live.
The first 60 words fully answer the search.
Cover every thing and term an expert page would include.
Real experience, numbers, sources and proof.
Answer the next questions. Rank for hundreds of long-tail searches.
Clear next steps and internal links that convert.
Clean layouts, clear steps and prompt boxes you can copy in one go. Tap a page to zoom in.
Each microsite targets a group of searchers your main site cannot serve well, then sends qualified users into your product. Module 10 gives you six proven plays.
People use the free tool, then upgrade to your app for saving, sending and automation.
free invoice maker → billing appEvery template ends with "do this automatically in your product".
contract templates → e-sign toolSpeak one industry's language and show its exact workflow.
scheduling for dental clinicsCatch people with a technical problem your product already solves.
connect tool A to tool BWin buyers who are deciding right now, with fair, sourced comparisons.
best CRM for real estate agentsBuild authority and AI citations, then turn readers into trials.
what is churn rate?Own the searches in your city with focused service and location sites.
Deliver microsites for clients faster, with a repeatable, documented system.
Open new acquisition channels with tool, use-case and comparison sites.
Build lead-generating assets and rent them to local businesses.
For agencies, freelancers and rank and rent builders. Local Lead Kit and Agency Delivery Kit included.
For founders and growth teams. Bonus kit that builds your first free tool.
Two client sites where we applied the same methods this playbook teaches. Clients stay anonymous, so you see the trade and the market size only. Every number below comes straight from Google Search Console, pulled on 20 September 2026.
| Search Console | Before | After | Change |
|---|---|---|---|
| Impressions | 13,072 | 31,355 | +140% |
| Clicks | 128 | 237 | +85% |
| Queries in the top 10 | 174 | 627 | +453 |
| Average position | 28.0 | 14.4 | 13.6 better |
Honest note: this property has no data before 9 April 2026, so "before" is the first measurable period, not a true pre-work baseline. A Google core update falls inside it, and seasonality is not controlled.
| Search Console | Before | After | Change |
|---|---|---|---|
| Impressions | 4,013 | 11,417 | +184% |
| Clicks | 62 | 146 | +135% |
| Queries in the top 10 | 80 | 416 | +336 |
| Average position | 17.9 | 13.0 | 4.9 better |
Honest note: no data exists before 11 May 2026, so "before" is the opening weeks of the work. The biggest fixes went live on 24 and 25 August, late in the period.
How to read this. "Queries in the top 10" is a Search Console average over the period, not a live ranking. These are client websites, not microsites, and the periods are 81 and 65 days, not a year. We show them because the work is the work this playbook teaches. Your market, your competition and your own effort decide your result, and nobody can promise you these numbers.
Three specialist agents that run the playbook with you inside Claude Code. They research, audit, write and prospect. You review and decide. They use free data only, so there is no extra tool to pay for.
Keyword research, SERP X-rays, page briefs, technical and AI-access audits, and the Search Console growth loop.
Pages and blog posts written with the 5-Layer method and AI-quotable rules, plus a weekly SEO news brief.
Backlink and citation prospects, outreach drafts, and checks of how AI answers talk about the business.
Drafts only: the agents never send email, publish pages or buy links. Needs Claude Code (paid Claude plan). A Codex version is included.
The first 10 readers get the whole 85-page course for nothing. After that it is $197. If you want the AI agent team that runs it with you, that is the paid part, and the first 10 people get it at a founding price.
You get the download on the next page. We may email you the occasional build note. Unsubscribe any time. Privacy.
Then $297
Needs Claude Code (paid Claude plan) to run the agents.
Get named, cited and recommended inside ChatGPT, Google AI Overviews, AI Mode, Ask Maps, Perplexity, Claude and Gemini. Evidence-rated, with the steps to run it. Already included in the Agent Team package.
We build and run service-area microsites for roofers and trade businesses, with a tracked number on every site. Up to 5 microsites per client, and at most 2 new clients a month.
Open Claude, paste Prompt 1.1 and find out today if your idea can win. The playbook takes you the rest of the way.